Members-only Podcasts Navigating the CRO to CEO career path, with Michael Reid [Video] On this episode of CRO Insights, host Warren Zenna sits down with Michael Reid to discuss making the move from CRO to CEO, the characteristics of a great Chief Revenue Officer, deconstructed CRO models, and more....
Members-only Articles 14 real-world account-based marketing campaign examples Get inspired with 14 unique account-based marketing campaign ideas from real organizations to make a splash on your next ABM campaign...
Members-only Community Revenue operations ones to watch in 2025 We’ve collaborated with our community to recognize the revenue leaders who are setting an example others need to follow. These are the leaders you need to follow this year....
Members-only Articles The secret to retaining your customers: Lifecycle marketing & CRM Olumide explores the ways combining lifecycle marketing and your CRM system can increase your customer retention through a growth loop....
Members-only Podcasts Multi-touch attribution, Sales Ops, & reporting structure, with Olga Traskova [Video] Olga Traskova joins our host Sandy Robinson to discuss multi-touch attribution, Sales Ops challenges, reporting structures, and more!...
Members-only Articles The critical role of GTM alignment in RevOps and revenue growth Discover these SVP’s insights on how to accelerate revenue with GTM alignment, plus RevOps strategies, buyer journeys, and pricing tips....
Members-only Articles Thriving as a Chief Revenue Officer in the SaaS industry Andrew Ettinger reflects on his career as a Chief Revenue Officer in the SaaS industry and shares his wisdom for aspiring CROs....
Members-only Podcasts What does CRO success look like today? With Andrew Ettinger [Video] Our host Warren Zenna is joined by Andrew Ettinger to discuss what CROs need to do to win and succeed in today's landscape....
Members-only Podcasts Strategic impact and CRM efficiency with Tyler Hooper [Video] Tyler Hooper joins our host Sandy Robinson on the podcast to discuss the importance of managing the CRM, achieving strategic impact, and more....
Members-only Tech & tools Be the architect of growth: Mastering your tech stack for revenue success Discover how to optimize your RevOps tech stack, align tools with the revenue funnel, and drive company growth with actionable strategies....
Members-only Podcasts CRO Insights: How CROs win [trailer] Get ready to learn how CROs win, with our host Warren Zenna. The brand new podcast series from ROA and CRO Collective is coming very soon....
Members-only Sales Ops What is sales operations (sales ops)? The sales operations function seeks to improve sales cycle efficiency by streamlining sales processes and motivating sales reps. Learn more....
Members-only Chief Revenue Officer A CRO's guide to partner-led growth VP of Partnerships at Attentive explains why Chief Revenue Officers should care about partner-led growth and how to implement one strategically....
Members-only Articles From CRO to founder: 7 key lessons in leadership and growth Discover how Alex Schaefer transitioned from CRO to founder, sharing lessons on leadership, growth, and building meaningful relationships....
Members-only Chief Revenue Officer Summit, London 2024 | OnDemand Catch up on every session from Chief Revenue Officer Summit London, with sessions from TransUnion, Asana, GFT Technologies and more....
![Navigating the CRO to CEO career path, with Michael Reid [Video]](/content/images/size/w800/2025/02/ROA_CRO_Insights_Podcast_GuestSpeaker_Meta_-2.png)
![Multi-touch attribution, Sales Ops, & reporting structure, with Olga Traskova [Video]](/content/images/size/w800/2025/01/ROA_Unboxed_Podcast_GuestSpeaker_Meta_-9.png)
![What does CRO success look like today? With Andrew Ettinger [Video]](/content/images/size/w800/2025/01/ROA_CRO_Insights_Podcast_GuestSpeaker_Meta_.png)
![Strategic impact and CRM efficiency with Tyler Hooper [Video]](/content/images/size/w800/2025/01/ROA_Unboxed_Podcast_GuestSpeaker_Meta_-7.png)
![CRO Insights: How CROs win [trailer]](/content/images/size/w800/2025/01/Host-Warren-2.png)
