State of Revenue Operations Report 2023

Welcome to our first-ever RevOps industry report! 🤩


Dive into key statistics that highlight the impact RevOps is having on organizations across industries, and uncover blockers that are affecting your fellow revenue operations professionals.


Get the report. 👉

Key findings

Here’s a peek into what we discovered:

  • Over half (59.8%) of organizations have only had a revenue operations function for one to two years.
  • 51.3% of our revenue operations professionals agreed that recurring revenue is the most important metric for engaging leadership.
  • 40.2% of RevOps teams have no budget allocation at their organization.
  • Only 18.3% of RevOps professionals say revenue operations is understood internally in their company.

What’s in it for you?

The RevOps community has been asking for actionable data they can use to boost their knowledge, better understand their industry, and back up their initiatives to their leadership team – and we’ve delivered.

This extensive industry report will provide you with data to help you to:

💰 Back up your budget request

👥 Justify hiring more team members

🎓 Understand where to focus your upskilling efforts

🔮 Predict the future of the revenue operations landscape

What’s inside?

This report provides a full view of the revenue operations function including roles and responsibilities, team size, metrics, tech stacks, and much more!

Plus quotes from revenue leaders at Zappi, Candid, and Eltropy. Here’s a preview:

“If you don't do a good job of mapping out the resources needed to achieve that nirvana state, then oftentimes, you are the last person to get budget.” - Greg Larsen, Eltropy
“I'd say adaptability is the skill I’m looking for. First and foremost, you might have a plan going into something, but things change, and you need to be able to pivot fairly quickly.” - John Hunt, Zappi 

Discover up-to-date industry trends in revenue operations! Get your copy. 👇