Messy data is a revenue killer. It breaks your forecasting, stalls your GTM teams, and creates a cycle of endless manual cleanup. But it doesn't have to be your normal…
Join us for a tactical, expert-led session where we strip away the theory and give you the exact building blocks of a high-performance data hygiene program.
We're opening the playbook on scalable field mapping, data governance that actually sticks, and the automated cleanup routines used by the most efficient RevOps teams.
The tactical roadmap
We're moving beyond the why and diving straight into the how.
- The field-mapping framework: How to standardize your CRM so every lead, account, and deal is tracked with full accuracy.
- Governance without friction: Data rules your sales teams will actually follow, without the battle.
- Build a single source of truth: De-duplication and standardization practices you can implement the moment the session ends.
- Long-term alignment: How to turn sales, marketing, and CS into your greatest data allies instead of your biggest data mess-makers.
Your RevOps toolkit
Register now to walk away with:
- Ready-to-use frameworks: Step-by-step cleanup routines and field-standardization templates you can plug into your workflow today.
- Decision-grade data: Turn messy numbers into a competitive advantage that fuels faster forecasting and smarter leadership decisions.
- Cross-functional alignment: A blueprint for driving adoption across teams so everyone plays by the same rules.
Why you can't afford to miss this
- Stop the fire drills: End the last-minute scramble to fix broken reports before Monday's executive meeting.
- Scale with confidence: Prevent data quality issues before they escalate and break your automation.
- Empower leadership: Give your executives data they can trust to make informed, confident moves.
- Own your time: Spend less time fixing errors and more time driving strategic revenue growth.
Meet the experts:
Christopher Douglass: Sr Sales Leader & CRM Strategist, monday.com
Chris is a seasoned sales leader driving revenue growth and CRM innovation in the technology sector. As Senior Manager for sales at mondayCRM, he helps teams maximize modern CRM platforms, scale GTM operations, and optimize sales execution.
Known for his practical approach to AI and automation, Chris delivers measurable outcomes - from improving pipeline visibility to streamlining workflows. His thought leadership on real-world CRM and AI adoption has been featured in industry webinars and collaborative sessions.

Brandon Holland: Business Development Manager, Presidio
Brandon Holland is a Business Development Manager within Presidio’s Cloud Marketplace practice, where he helps customers and internal revenue teams turn complex marketplace data into trusted, actionable insights. Covering AWS, Azure, and Google Cloud marketplaces.
Brandon works closely with sales and RevOps teams to deliver clear breakdowns of marketplace performance by region, customer vertical, Technology stack, and strategic partnerships. Enabling better forecasting, cleaner reporting, and smarter investment decisions across cloud and third-party ISV programs.
