120k+ B2B purchase decisions analyzed - why they buy and don't buy.

Shockingly, the reasons sellers give for losing deals are different than the reasons buyers give 50-70% of the time.

We've teamed up with Corporate Visions to share their in-depth analysis of 120,000+ B2B purchase decisions, which identifies 8 critical moments in your buyer's decision-making process.

What's inside?

Corporate Visions' eBook features data from hundreds of thousands of B2B deals, giving you the blueprint to:

  • Understand the 8 make-or-break seller-controlled moments in the buyer's journey.
  • Use predictive analytics to focus on the seller competencies most associated with successful deals.
  • Implement changes that will increase your sales team's ability to win critical deals.

You can't depend on your sellers' self-reported skill gaps – you need to get the buyer's perspective.

Only when you understand what buyers really want, can you coach your sellers on the skills that will truly make an impact.

Get the insights today. 👇